360 Degree Customer View Business Diagram

This business diagram visually explains a holistic customer relationship management strategy. It centers on a 360-degree customer view, powered by actionable business intelligence. Key functions like marketing, sales, services, and xRM integrate across diverse communication channels, from email to point-of-sale. The model also emphasizes flexible deployment options and a robust service-oriented architecture, ensuring adaptable sales processes.

customer view - CRM - xRM - business intelligence - marketing - sales - services - deployment